FW26 marks a return to form. Where previous seasons explored deconstruction and softness, this collection re-establishes the architectural foundations of EH SURDAM — structured shoulders, shadow-length overcoats, and a palette drawn entirely from concrete and carbon.
The campaign, shot across three days in the industrial corridors of Milan's Zona Tortona, captures the tension between restraint and presence. Each look is built to occupy space without demanding attention — the hallmark of considered design.
Key pieces include the double-breasted overcoat in heavyweight wool-cashmere, the collarless suit jacket in matte charcoal, and the wide-leg trouser in Japanese gabardine. Every seam is pressed, every line is deliberate.